Terms of Use and Privacy Policy

Vinotinto, Marketing Agency (hereinafter the “Service”) expresses:

The use of the web attributes the condition of user, and with it you accept the terms and conditions indicated below and not to use them for illicit purposes.
When you use our website, we collect and process personal data about you. This document helps us understand what personal data we collect about you, how we collect it, what we use it for and what rights you have with respect to your personal data.
The expressions “Vinotinto”, refers to Vinotinto, Marketing Agency. We also use the term “Policy” to refer to this Privacy Policy and “Website” to refer to our applications and all Vinotinto websites.
Vinotinto Agencia de Marketing, is the entity responsible for the treatment of your personal data.


1 Personal data: what we collect and what we use it for

1.1 Acceptance of an offer
An offer is some kind of utility (ebook, calculator, etc...) that we offer on our website to those customers who wish to be trained and informed about a certain topic. For the download or interaction we usually ask for the data of the interested professional.
When you download an offer from our website, we automatically generate an account (“Account”) and collect the following personal data about you (the “Master Data”):
- Your name and surname
- Your e-mail address
- The URL of your company's website
- Your phone
- Your marketing interests
This information is mandatory, which means that without it it will not be possible to proceed with the download of the offer.

1.2 Information about interactions with our commercial or technical department
Similarly, we may collect information of a public nature or that has been obtained through interviews with you or your company's personnel, through email exchanges, social media profiles and other publicly available sources.

1.3 Cookies
Our Web Site uses Cookies. Cookies identify your computer or device, not you as an individual user, and are used for a variety of purposes.
Please see below for more information on what Cookies the Website uses and for what purposes.

1.4 Your IP address, browser settings and location
When you visit the Website, we log your computer's IP address and browser settings. The IP address is the numerical address of the computer used to visit the Website. Browser settings may include the type of browser you use, browser language and time zone. We collect this information so that we can track the computer used in cases of misuse or unlawful actions in connection with visits to or use of the Website. We also use the IP address to establish your approximate location (at the city level) for statistical purposes.

1.5 Newsletters and informative e-mails
We collect the information you provide when you subscribe to our newsletters, informational emails or similar (we collect your name, email address and newsletter preferences). If you no longer wish to receive our newsletters, informational emails or similar, you may unsubscribe by using the link at the bottom of our newsletters or by sending an email to Contacto@vinotintoagencia.com.

1.6 For what purpose do we use your personal data?
We will use the information you provide to us to:
- To provide you with our services on our website
- Identify you as a registered user when you visit our web site
- Improving the Website and our services
- Answer your questions and provide you with appropriate service.
- Send you our newsletters
- Invite you to events that we organize or in which we participate in some way.
- Occasionally send you information about our products and services.
- Contact you by telephone to complement the above actions.
- Conducting various activities for internal business/professional purposes, such as data analysis, audits, fraud monitoring and prevention, developing new products and services, improving or modifying the Website or our services, identifying usage trends, determining the effectiveness of our promotional campaigns, and managing and expanding our business activities
- Satisfy legal requirements and legal processes, requests from public and state authorities, relevant industry standards and our internal policies.
- Protecting our operations
- Protect our rights, our privacy, safety, security or property, yours or others'
- Allow us to make use of available resources or limit any harm we might suffer
We will also use the information in other ways, of which we will provide notice at the time of collection.

1.7 What is the legal basis for processing your personal data?
We have to process your personal data in order to:
- Fulfilling our legal obligations
- Pursue legitimate business interests of its own in connection with the operation of the website and the provision of our services to you, or pursue the legitimate interests of third parties provided that your interests and fundamental rights do not override those interests
- For the initiation, exercise or defense of legal claims, as appropriate
Some of these reasons for processing your personal data are overlapping, so there may be several reasons that justify the processing of your personal data.
In those limited cases where you have expressly consented to us processing your personal data, e.g. by subscribing to our newsletter, you may freely revoke your consent at any time. However, please note that we are still entitled to continue to process your data if this can be justified on the basis of another legal basis mentioned above.
You have the right to object to the way we process your personal data, or to ask us to restrict the processing.
If you would like more information about our legal basis for processing your personal data, please contact us by email at Contacto@vinotintoagencia.com.

1.8 Other disclosures
In addition to the above, we disclose your personal information to the following parties under the circumstances set forth below:
- To Amara's subsidiaries and other companies within Amara's group of companies
- In order to comply with legislation or to respond to claims, legal process (including subpoenas and court orders) and requests from public and state authorities
- To a third party in the event of any restructuring, merger, acquisition, sale, joint venture, assignment, transfer or other disposition of all or a portion of our business or assets (including, without limitation, in connection with any bankruptcy or similar proceedings).
• 2 Responsible for (data) processing

- 2.1 Information for which we are the (data) controllers
- We are responsible for the processing of the Master Data you enter to create and maintain your profile. We are also responsible for the processing of information that is disclosed to other services. The collection of your data is governed by Colombian legislation on data protection.

3 Links to websites
Our Website contains links to other websites. The inclusion of such links by us does not imply endorsement of those websites. We do not control the content of such third party websites and assume no responsibility or liability on behalf of such third parties or for the policies or practices of such third parties.
We urge you to consult the privacy policies of those third-party websites, as their procedures for collecting, handling and processing personal data may differ from ours.

4 Data Retention
We retain Master Data and other personal information you provide to us, including your feedback, for as long as you maintain an Account or as needed to provide our services to you. If you choose to delete your Account, we will delete this information at your request and will only keep such data that we are legally required to keep (for tax or other purposes).

5 Safety measures
We use reasonable organizational, technical and administrative measures to protect your personal information within our organization and, in this regard, we regularly audit our system for vulnerabilities. However, because the Internet is not a completely secure environment, we cannot ensure or warrant the security of any information you transmit to us. E-mails sent through the Website may not be encrypted, so we advise you not to include any sensitive information in your e-mails to us.

6 Cookies
The Website uses Cookies and similar technologies (“Cookies”). By using our Website, you consent to our use of Cookies as described below.

6.1 What kind of Cookies do we use?
Cookies are small units of information that the Website places on the hard drive of your computer, tablet or smartphone. Note that HTML5 introduced Web Storage, which has similar characteristics to Cookies and therefore we can consider it as such from that moment on.
Cookies contain information that the Website uses to make communication between you and your web browser more efficient. Cookies identify your computer or device, not you as a user and person.
We use session cookies, persistent cookies, HTML5 sessionStorage and HTML5 localStorage cookies and HTML5 sessionStorage objects, which are temporary and are deleted once you exit your web browser. Persistent cookies are permanent and are stored and remain on your computer until deleted. Persistent cookies expire or delete themselves after a certain period of time, set per cookie, but are renewed each time you visit the Website. HTML5 localStorage objects are permanent and are stored on your computer until you delete them.

6.2 Why do we use Cookies?
We use Cookies to:
Generate statistics
To measure Website traffic, such as the number of visits to the Website, which domains visitors come from, which pages are visited on the Website and in which geographic areas visitors are generally located.
Monitor the performance of the Website and your use of our Website
Monitor the performance of the Website, our applications, as well as how you use our Website, our applications.
Monitor the use you make of sent mails
To know the use that you make of the sent mails and also for statistical purposes.
Authentication and improvement of the functionality of our Website
To optimize your experience with the Website, which includes remembering your username and password when you return to the Website, as well as remembering information about your browser and preferences (e.g., your language preferences).

6.3 Third-party cookies
Third-party Cookies are placed by third-party websites, not by us. When you visit our Website, the following third party Cookies may be placed:

6.4 Deleting Cookies
It is possible to delete Cookies that are on your computer. Generally, you can delete Cookies from the History or Privacy, through the Settings or Options menu of the browser. In most browsers, you can reach the same menu with the shortcut keys Ctrl+Shift+Del or Command+Shift+Del on a Mac.
If you do not accept Cookies from our Website, you may experience inconveniences in using the Website and you may not be able to access some of its functionalities.

7 Data access and overview personal information we have about you
If you have an Amara Account, you may ask us what information we have about you and why we have that information.
You may email us at contacto@Vinotintoagencia.com and request information about your personal information. Upon receipt of your request, we will inform you what personal information we hold about you, how we collect the information, the purposes for which we process your personal data and with whom we share your personal information.

8 Correction and deletion of your personal data

If the Master Data or other personal information that we hold about you as data controllers is incorrect, you can contact us at contacto@Vinotintoagencia.com to correct it.
If your Account is deleted, all data associated with your Account, including your Master Data, will be deleted.

9. Other rights
In addition to the rights set forth above with respect to your personal data, you also have the following rights:
- You have the right to object to the way we process your personal data and to restrict its processing.
- In particular, you have the unconditional right to object to the processing of your personal data for direct marketing purposes.
- If the processing of your personal data is based on your consent, you have the right to withdraw your consent at any time. The withdrawal of consent will not affect the lawful processing of the data carried out before you withdrew your consent. You can withdraw your consent by sending us an email to contacto@vinotintoagencia.com.
In some cases, these rights may be limited or conditional. For example, the right to data portability in a specific case depends on the specific situation of the processing activity.

10 Information on minors
Our Website is not intended for minors. If you are aware that anyone under the age of 18 has provided us with your personal information, please contact us.

11 Policy Changes
We reserve the right to make changes to this Policy. The date shown at the beginning of this Policy indicates when it was last revised. If we make material changes, we will notify you through our Website, or otherwise, to give you an opportunity to review the changes before they become effective. If you object to our changes, you may close your account. Your continued use of our Web Site following the posting or sending of a notice of changes to the Policy constitutes your acceptance and acknowledgment of the updated Policy.

12 Contact information and addresses to send questions or complaints to

If you have any questions or concerns about our Policy, how we treat your personal information, or would like us to correct your personal information, you may contact us at: contacto@vinotintoagencia.com

Get trained in Marketing Management to scale your practice month by month. 

Strategic management training for healthcare companies

Learn how to create a tactical differentiation plan that will help you to
to connect deeply with your customers and to
building lasting relationships.
We will teach you how to create your marketing strategy
to attract those who are really interested in
need your services and create a steady flow of
highly interested prospects.

An opportunity to discover how to make
grow your health practice in a way that
authentic and meaningful!

Vinotinto Digital Marketing Agency

Train with a specialized team
to achieve your goals

DIGITAL ECOSYSTEM EXPERTS

It will provide you with the best tools to evaluate the best way to use your digital channels.

BRANDING EXPERTS

It will give you the ability to differentiate your brand from a systemic approach to branding.

STRATEGY EXPERTS

Learn about current market trends and methodologies for data-driven decision making.

 In one month we will develop

a commercial marketing plan

 

We will establish clear objectives, we will achieve information

of the identified target audience, the competence analyzed,

and the value proposition defined.

 

You will be able to start developing a marketing and commercial plan that includes tactics, such as
necessary to promote your services or products

Get to know our thematic axes

Encounter Number 1:

Market analysis and
definition of the public
target

Encounter Number 3:

Creation of the plan
commercial

Meeting Number 2:

Definition of the value proposition and marketing strategies


Encounter Number 4:

Implementation and monitoring of the plan

ENCOUNTER NUMBER 1

Topic 1:  Introduction to marketing plan and business objectives

Introduction to the concept of a marketing and business plan. The main objectives of the plan and its importance for a company are covered.

Topic 3:

Competitor identification

Know the company's competitors and how to conduct a competitive analysis to understand their strengths and weaknesses.
weaknesses.
 
 

Topic 5:

Creation of the target audience profile:

We will create a detailed profile of your company's target audience. Aspects such as customer needs and desires, buying habits, geographic location, etc. can be discussed.

Topic 2:  Market situation analysis

How to conduct a market analysis to understand the environment in which the company operates.

 

Topic 4: Target audience analysis

Define a target audience for the company. Tools such as market segmentation or the creation of a buyer profile [Buyer Persona] can be used.

MEETING NUMBER 2

Topic 1:

Choice of marketing strategies

Various marketing strategies that can help the company achieve its objectives. Strategies such as product differentiation, pricing, advertising and sales promotion can be discussed.

Topic 3:

Definition of success indicators

How to measure the success of the marketing and business plan and help participants select the key performance indicators that will be used to evaluate the success of the plan.
 
 

Topic 2:

Creation of the action plan for
marketing

We will create a detailed marketing action plan that includes specific tactics to implement the selected marketing strategies.

 

 

Topic 4:

Preparation of the marketing budget

We will create a realistic and effective marketing budget for the company. Tools such as cost-benefit analysis can be discussed.

MEETING NUMBER 3

Topic 1:

Introduction to the business plan

Various marketing strategies that can help the company achieve its objectives. Strategies such as product differentiation, pricing, advertising and sales promotion can be discussed.

Topic 3:

Identification of opportunities for
market

How to measure the success of the marketing and business plan and help participants select the key performance indicators that will be used to evaluate the success of the plan.

Topic 5:

Definition of success indicators

How to measure the success of the marketing and business plan and help participants select the key performance indicators that will be used to evaluate the success of the plan.

Topic 2:

Analysis of the sales situation

We will create a detailed marketing action plan that includes specific tactics to implement the selected marketing strategies.
 
 

Topic 4:

Creation of the commercial action plan

We will create a realistic and effective marketing budget for the company. Tools such as cost-benefit analysis can be discussed.
  
 

Topic 6:

Preparation of the commercial budget

How to create a realistic and effective business budget for the company. Tools such as cost-benefit analysis can be discussed.

MEETING NUMBER 4

Topic 1:

Preparation for implementation

The importance of good preparation for plan implementation and strategies are presented to ensure that implementation is carried out effectively.

Topic 3:

Follow-up of the marketing plan and
commercial

We will explain the importance of a constant follow-up of the marketing and commercial plan.

Topic 2:

Implementation of the marketing plan and
commercial:

They will present strategies to implement the marketing and commercial plan effectively. Such as assignment of responsibilities, resource management and internal communication.

Implement digital tactics and how to use CRM to measure ROI and make real-time adjustments.
 
 

Topic 4:

Evaluation of the plan's success

We will evaluate the success of the marketing and commercial plan. We will discuss aspects such as performance indicators, customer feedback and the impact on the company's objectives. In addition, we will discuss the importance of learning from the results to improve future marketing and commercial plans.
  
 

Challenge yourself to to learn!

 

At Vinotinto Agencia, we have been creating successful digital strategies for dental offices and clinics across the country for more than 4 years. During this time, we have helped our clients increase their visibility, improve their online reputation and attract more patients through innovative and effective marketing campaigns.

And now, we are excited to announce our new training in medical marketing strategic direction. This program is designed to help healthcare professionals take their practices to the next level by implementing effective digital strategies and optimizing their resources.

Don't miss the opportunity to learn from our team of experts and take your practice to new horizons, join Vinotinto Agencia's medical marketing strategic management training and become a leader in your industry!

 

Find out why our Strategic Management Training for Healthcare Companies is the right choice for you., is the best investment for your practice as a dentist or physician.

Differentiation:

You will learn marketing strategies to stand out in a saturated market, identify your strengths and create a unique proposition that will make you stand out from the competition.

Personalized tactical plan: 

We will provide you with the necessary tools to create a marketing plan tailored to the specific needs of your practice, optimizing your resources and maximizing your results.

Patient attraction

We will teach you effective techniques to attract patients in an ethical and effective way, connecting with them on an emotional level and building trust in your brand and services.

Strategic approach:

You will learn to make decisions based on a long-term strategic vision, identifying growth opportunities and adapting to market changes effectively.

Significant impact:

It's not just about profit, it's about making a positive impact on your patients' lives. You will learn how to build solid and lasting relationships, providing quality service and fostering patient loyalty.

Don't miss the opportunity to transform your healthcare practice and achieve the success you deserve, sign up for our Strategic Management Training for Healthcare Companies and discover how to empower your practice in a holistic way!

 

Learning by doing

At Vinotinto Agencia, we believe that the best way to learn is by doing. Therefore, we have developed a unique methodology that combines theory and practice in an effective and entertaining way. This methodology is called learning by doing, and it is the basis of our training in medical marketing strategic management.

PROGRAM

  • Welcome to the program
  • Introduction to the health and wellness industry.
  • Impact of digitalization on the industry.
  • Introduction to business models.
  • Business model types and opportunities in the health and wellness industry.
  • How to choose the ideal business model.
  • CRMs and digital platforms.
  • Email Marketing.
  • Management of customer and potential customer databases.
  • Sales process for health and wellness services.

  • Advanced sales techniques.

  • How to scale a health and wellness business.

  • Creation of processes for health and wellness businesses
  • Measuring customer satisfaction.

  • Strategies for customer retention and loyalty.

  • Developing new products or services.

  • Leveraging the community.

Cases of success

Request a proposal

If you would like us to contact you, please fill in the information below so that our consultant can contact you as soon as possible.

You can also write to us:

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A service for
those of us who are just starting out.

This service is ideal for entrepreneurs that wish to accelerate their growth by starting their strategies from digital advertising in order to meet brand recognition and sales increase objectives.

Taking into account that the visual guidelines used are congruent with your brand.

How do we do it?

Discover how we work as a team

We meet with you and your team to talk about your project, your brand's history, your competition, your needs and short, medium and long term projections.

We plan what you want to say, without leaving aside the tone of your brand to induce the purchase.

We design proposals call for sketches to determine your tastes and the key elements for the illustration.

We make decisions as to the budget to be invested in the guideline.

At the end of the advertisement we give you a report of the statistics and the budget spent.

If you have videos or pictures of your service or product, we can edit them at an additional cost.

Service Policies:

Discover how we work as a team

Our customer service hours are Monday through Friday from 9:00 a.m. to 12:00 p.m. and from 3:00 p.m. to 6:00 p.m. and Saturdays from 9:00 a.m. to 12:00 m.

In Vinotinto Agencia we have a specialized team for each process of a digital marketing strategy, in your process you will be accompanied by an expert.

If you wish to add any additional features to the service we are providing you, additional costs will be added to your bill.

At the beginning of the project, you must take into account the time that will be allocated for each of the processes, so your company and Vinotinto agencia must meet the deadlines agreed for each of the points expressed in the project.

After giving you the final delivery we have two sections of corrections, if after the second section you wish to make more corrections you will have an additional cost.

Sometimes it is necessary that your company provides us with some materials to develop the project, for this the commitment of your company and Vinotinto Agency is essential to have positive results with teamwork.

It is important to have a Brand spokesperson, i.e., your company must assign a person to share the objectives established with our agency.

OUR CUSTOMERS